"Awareness is not a campaign. It is the heartbeat of democracy.

Together, let us make India aware, informed, and empowered.”

About us

Jagattu Mass for Awareness Federation is a volunteer-based pan-Indian Nonprofit Organisation which concentrates and facilitates the policy awareness activities of the governments of India.
Development begins at the grassroots level and it begins here with enlightened citizens. From literacy and schooling to healthcare and the right to vote, from environment and conservation to computer literacy and social reforms — bridging the policy formulation and awareness gap is the mission.
We are not merely another Nonprofit. We are a movement of people – highly skilled professionals, former government officials, grassroots volunteers at the local level, teachers, technologists, and young people’s leaders – united by a shared vision: In making awareness the foundation of nation-building.

Awareness is the heartbeat of democracy — keep it alive with your support by donating today and fueling the movement that empowers every citizen.

Become An Volunteer?

A New India in which citizens are not merely recipients of government initiatives but proactive citizens equipped with knowledge to take informed decisions for themselves and for their communities.

Make Donation To Us?

A New India in which citizens are not merely recipients of government initiatives but proactive citizens equipped with knowledge to take informed decisions for themselves and for their communities.

Our

Vision

A New India in which citizens are not merely recipients of government initiatives but proactive citizens equipped with knowledge to take informed decisions for themselves and for their communities.

Our

Mission

  • To create and conduct awareness activities in coordination with government institutions and authorities.
  • To develop a network of similar-minded volunteers in India.
  • Developing new outreach strategies by harnessing the web, grassroots mobilizations, and cultural communications.
  • So awareness campaigns can reach and are clearly understood by each Indian at a grassroots level.

Why

“Awareness”?

The policy and schemes in a fast-growing democracy like India reach the common man after they are understood. Awareness comes first for empowerment.

  • A farmer who knows his rights grows with confidence.
  • A voter who realizes the importance of their vote empowers democracy.
  • A child who discovers the value of schooling turns into a responsible person.

Without awareness, development is incomplete. With awareness, development is not reversible.

Who

We Are

Neeraj Gupta

Lokesh Sadasivan

Anirudh Tiwari

  • Volunteers with Purpose: Our strength lies in the volunteer pool — young and dynamic youth, conscientious social workers, and professionals.
  • Experts & Professionals: Lawyers, Doctors, Engineers, Professors and Ex-Government Officials Who Embody Credibility and Strategic Thinking.
  • Community Connectors: People who know the culture, language, and concerns of the locale — making our campaigns personal.

We are not funded by profit but by the belief that nation-building is a shared responsibility.

Awareness is the heartbeat of democracy keep it alive with your support.”

Our Key

Focus Areas

Educational Awareness

Importance of schooling, vocational training, and continuing learning.

Auto Awareness

Road safety, traffic regulations, environment-friendly transport modes.

Health Awareness

Preventive healthcare, mobile hospitals, rural access.

Digital Literacy

Basic use of a computer and the internet.

Social & Civic Awareness

Voting rights, constitutional values, gender equality.

Sustainability Awareness

The environment, waste management, climate responsibility.

Our Approach

Research-based inputs for policy making

We examine government initiatives and discern awareness gaps.

Creative Campaigns

Street theatre to online stories, from characters to new media, we make policies simple and interesting.

Volunteer Mobilisation

Citizens are given a platform whereby they can volunteer their time, abilities and ideas in the service of the country.

Government Partnerships

We partner with the central and state governments such that outreach is effective and wide-ranging.

Our

Innovations

Auto Awareness as a Portfolio

We are going beyond safety messages. Our “Auto Awareness” program is a total portfolio of interactive workshops for environment-safe transportation, joint partnerships for in-built safety communications with the automakers, and grassroots campaigns making the roads a personal and social responsibility.

Digital Democracy Tools

Innovation is how we bridge the digital divide. With the application of mobile applications, QR codes and AI-based feedback, we create a two-way traffic for communications. In this manner, citizens not only get the access to the information but also make real-time inputs and feedback such that the campaigns are dynamic, data-driven and reflective of the people’s requirements.

Educational & Health Awareness

We are conducting targeted awareness campaigns in areas of acute educational and health disparities. It comprises promoting the imperative of primary learning and vocational skills and preventive practices and mental wellbeing. The use of a mix of digital and grassroots strategies enables us to reach these important messages in every household.

Environmental Stewardship & Carbon Credit Innovation

We are cultivating the next generation of green citizens. Our campaigns emphasize the absolute necessity of safeguarding nature and wildlife and encouraging green responsibilities for the salvation of Mother Earth. In addition to sensitization, we are also initiating environmental carbon credit initiatives for the minimization of carbon deposits in the atmosphere. These consist of tree plantation campaigns, the use of renewable energy sources, clean cooking initiatives for rural populations, and waste-to-energy initiatives. Citizens and communities involved in such initiatives can themselves make measurable reductions in the field and align grassroots activity with global climate targets.

Civic & Democratic Engagement

We are pioneering a new kind of active citizenship. Our activities are focused upon teaching about the rights and responsibilities of citizens in a democracy. Our campaigns regarding voting rights, constitutional values, and the value of people’s participation render abstract ideals understandable. In making them readily comprehensible, we make people active and informed participants in the nation-building process and passive knowledge effective.

Disaster Preparedness

It is in this commitment that we create a resilient nation through natural disaster awareness initiatives. Our initiatives train the general populace in matters relating to emergency preparedness by providing them with the necessary knowledge and skills such as first aid, evacuation procedures, and communication. Our goal is for citizens to stand as a “hard core” support system capable of complementing national efforts during emergencies, floods, earthquakes, and any other natural calamities.

Inclusive Awareness Models

Our campaigns are of the people. We also actively look for and propagate the voices of women, the differently-abled and the rural segments in easily accessible formats and mediums. This way, we ensure any citizen in any background and any location can become informed and enabled. We lay special emphasis in providing specially prepared and simplified inputs for the differently-abled in the form of audio description, sign language interpretation and in the use of the touch medium.

Cultural Storytelling

We believe awareness should be as engaging as a good story. We make tough policy exciting stories using folk theatre, street plays, songs, and festivals. Our riskiest project is a new weekly cartoon series relating significant government policy and social issues in a common-language cartoon style—a picture language grasped across states and cultures. What was a monthly production is going weekly in answer to the growing need for effective easily understood material.

Our

Gallery

Join the

Movement

Helping each other can make world better

Volunteering offers opportunities to develop new skills and gain valuable experience. This can include leadership, communication, project management, and teamwork skills.

Not Volunteer Requests But Nation-Builders Are Invited Here:
* Are you a retired military officer and still willing to serve the nation?
* Are you a student who wants to volunteer time for change?
* Do you consider yourself someone who believes awareness can change India?
* Are you a gamer, celebrity, or influencer who’d like to make a difference by using your voice?
* Are you a technocrat or corporate high profile individual who also wants to employ their skills for social good?

Your passion, time, and skills can be a part of a historical movement.

Volunteer Today [Join Us]

Support Us [Donate / Partner]

REGISTER

User Registration
+91

"Awareness is not a campaign. It is the pulse of a democracy.

Let us make India aware, informed and empowered together.”

At Jagattu Mass for Awareness Federation, our work is not defined by external divisions. We do not see religion, cast, or race. We are not swayed by wealth, status, or the perceived limitations of disability or knowledge. Our singular focus is on the power of the nation, and we work tirelessly to empower it from the grassroots up, through the unifying force of awareness.